Advertising to attract people to a jesus a gospel of love has long been a debatable topic. Nonetheless, both the church and the public benefit from it. Creating awareness about the events and service programs of a church can be a challenging task at times. As high impact media is out of the reach of the church, postcard printing is an effective tool for church marketing. There are numerous postcard printing services that print postcards at discounted prices as per your requirements.
People appreciate keepsakes. Hence, why not make the postcards an item that someone can keep for a lifetime.
Promoting your church with postcard printing
• Design is an important factor. Design you church postcard mailings such that they appeal to their recipients. Age, lifestyle and universality are some of the factors that one must keep in mind.
• Make use of catchy taglines and images. Select an image that one will not grow tired looking at. Select an emotionally connective image or find a gifted photographer to click a photo for you. Edit this photo if necessary to make it look pleasing.
• Select an easily understandable font and a simple layout. While people generally believe that church events are boring, make people believe that yours is different.
• Add a short prayer to give your postcard a more authentic church feeling. This shall also give your recipient another reason to preserve it. You could also put this prayer at the back portion of your postcard if you do not have enough space on the front.
New Mover Outreach program
The new mover outreach program is a church welcome program that focuses on families that have recently shifted into a new house. These new residents are a good opportunity for church marketing. It is essential to develop a strong relationship from the very beginning with these new movers.
Some of the reasons why the church welcome program is beneficial and profitable for churches are as follows:
1. New residents are on the lookout for services that will help them blend in with their new environment and neighborhood. It wishes to develop a strong relationship with the new community and hence is actively searching for services.
2. Perfect for a limited budget for churches. Although church advertising is an expensive matter, it is a necessary evil. The number of new residents in any locality is generally small, making the program affordable.
3. Give new movers a glimpse into your church right from their own homes. Many postcard design companies allow you to create church postcard mailings that feature the church. Let them know about the mission and values of your institution so that they can get a clear picture of what your church has to offer to them.
4. Using direct mail, you can keep a track of all invitations sent out. Even with a few families joining in each month, you will achieve a positive return on the amount you invest.
5. The chances of response are higher from a new resident than an established resident. This holds a tremendous opportunity for churches to reach out to new movers and establish an everlasting connection with them.
Postcard printing services for church marketing
There are numerous postcard services available today that cater to the specific needs of church marketing. You simply have to design a postcard and you can send out bulk invitations at discounted prices. Invite people to events and services with ease and convenience.
There are several reliable, high quality reputed postcard printing services that will help you stick to your promotional budget without causing any harm to your reputation. This industry is a developing one that has immense potential. They deliver customized postcards to the doorsteps of customers via direct mail. Church welcome programs are one of the most profitable applications of postcard printing services. You get many benefits and earn more customers without having to spend too much time, money or effort on your part.
